Archive for September, 2008

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We customized a free Wordpress theme for eBay Mom, Jenn Cangelosi.

When Jenn started blogging about her auctions she saw an increase in traffic to her eBay Store - both from the blog and from Google.

Following our advice, Jenn has written blog posts that include descriptive text and pictures of the auction and store items she wants to highlight.  She created links on her side bar from the blog to the individual categories of her eBay store so that visitors could easily browse ‘what else’ she had to offer.

Jenn is enthusiastic about her results so far and has even done some interesting tests where she paused her product blogging for two weeks to see what changed. Sure enough, traffic slowed back down. The lesson is clear - keep on blogging!